You can’t belive everything you read online. This is especially true if you read it on a trashy, anonymously-registered “complaint” site. These for-profit sites, like Rip Off Report, ComplaintBoard and Pissed Consumer – make big money by running huge blocks of ads alongside, over, under and inside the anonymous, negative “reviews” of companies. Some charge victimized business owners $5000 a year to edit or remove false reports.
These “consumer complaint” sites are being exploited by someone interested making reputable companies (especially successful ORM sites) look bad by using online sabotage: creating false libels against competitors. Someone out there is hiring third-world contractors to invent and systematically post “complaints” accusing legit company owners of fraud, theft and unethical business practices.
Want to see proof that malicious, fake online reviews are being used as online sabotage against ORM companies ? Here is a list of 5 fake “complaints” that were apparently filed by the same individual over a 24 hour period from 3/24/10 – 3/25/10 – and all were copied and pasted onto multiple sites. All of the victim’s have sites that rank visibly in Google for “online reputation management.” Most reports claims that the company “stole” a sizable sum (between $1,900 to $6,000) and then refused to do the work or communicate again. Most of the reports have a similar style of electronic “handwriting” – written by a non-native English speaker who OCCASIONALLY USES CAPS LOCK for EMPHASIS.
Fake “Complaint” #1
Fake “Complaint” #2
Fake “Complaint” #3
False Allegation: Claims this informational blog (has no commercial services or contact info listed) is a “complete fraud.” Also claims that the site promises things that it clearly does not even address or mention. Ha!
Fake “Complaint” #4
Fake “Complaint” #5
Proof of Copy & Pasting
Here is a report that accuses the company ReputationHAWK of holding people “hostage” and being “careless,” but it doesn’t even use the same company name consistently in the report. At the bottom, ReputationManagers.com is carelessly pasted into the complaint template:
All Successful ORM Sites Have Been Subjected to Online Sabotage
Reviewing the evidence here leaves me two options:
#1 – All the successful, well-known ORM sites and companies are being systematically sabotaged by a competitor.
#2- ALL of the ORM companies that are considered trustworthy by Google are actually “complete frauds” and they each respectively swindled $1900 – $6000 from the same overseas guy (who can’t spell or write proper English), during the same month, and he posted several hundred complaints about all of them on the late evening of March 24th!
It’s easier for me to believe that I’m married to the Tooth Fairy and we have Seven Dwarves for kids… than it is for me to believe #2.
If your company was listed in this article and you would like to address these reports or have any concerns, please e-mail me – brett -at- onlinereputationedge -dot– com – and I’ll promptly take care of anything you need!